Here's a little motivational video I shot for a client in Switzerland. I took some sports commercials as inspiration while conveing some sort of message that's in line with the dancers philosophy. Finding the right locations was crucial and all the spots in the video were carefully chosen. Originally I had envisioned a densly populated, modern, neon signs buzzing backdrop in mind but that was rather impossible to find in Switzerland '^^ so I had to work around it (like so often). Except for a single LED panel with color gels to add some contrast I filmed everything under natural lighting conditions. I like to make the best out of whats available and see it as a good exercise and challenge.